Essays on the internationalisation process of Spanish companies in China

Niñerola-Montserrat, Angels
Director: M. Victòria Sánchez Rebull i Ana B. Hernández Lara The aim of the present thesis was to identify the entry modes and barriers faced by Spanish companies in China, as well as their key investment success factors. To do so, data were collected by conducting interviews with the managers of Spanish companies that had direct investment in China and with their external advisors, as well as through questionnaires distributed among their top managers. This mixed methodology confirmed that a Wholly Foreign-Owned Enterprise was currently the main entry mode in China and the most important barriers faced were bureaucratic, cultural and related to human resources. When the success factors were considered, the top management team was shown to be a key element of the internationalisation process.
Type of Publication:
Phd Thesis