Constructing and communicating an ethical consumer identity: A Social Identity Approach

Papaoikonomou, Eleni; Cascón-Pereira, Rosalia; Ryan, Gerard

Year:

2016

Type of Publication:

Article

Journal:

Journal of Consumer Culture

Volume:

16

Number:

1

Pages:

209-231

DOI:

https://doi.org/10.1177/1469540514521080